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Director of Product Marketing

11/05/2020
שלח קורות חייםהוסף לסל
joinA fast-growing start-up company with a super popular and useful product is looking to hire a talented and experienced Director of Product Marketing.
In this role, you will be responsible for building and establishing the product marketing field in the company and get the opportunity to work side by side with the product team and to make a difference.

Job Responsibilities:
- Develop product positioning and messaging based on market research and data analysis.
- Craft a consistent and compelling narrative across channels, maintaining strong messaging hierarchy.
- Build a roadmap of ongoing, cross-channel communication, strategic marketing initiatives at a product line level.
- Partner with Creative and Marketing to ensure proper product representation in brand campaigns.
- Define go-to-market strategies for new product features and streamline the announcement process.
- Partner with the Product team to help prioritize product development based on customer and market research.
- Draw on qualitative and quantitative insights to understand product adoption, usage, and retention across customer segments.
- Drive competitive analysis & customer research to define opportunities and understand key customer segments.
- Maximize the potential of new & existing users.
Job Requirements:- At least 3 years as a Senior Product Marketing Manager (SaaS company experience preferred).
- Demonstrated success in a product marketing role.
- Excellent written and verbal communication skills in English.
- Ability to translate complex concepts into simple, clear and intuitive language.
- Strong project management abilities to plan and execute complex cross-functional initiatives.
- “Can-do” and hands-on mentality, growth mindset, adaptability, and a drive for continuous improvement.
- Strong analytical skills, ability to identify early trends and solve problems quickly.
Required Experience:3-4 שנים
Locations:מרכז
Location:באר שבע, אשדוד, תל אביב, ראשון לציון, נתניה, חיפה, נהריה, טבריה, ירושלים
Sub Categories:מנהל/ת שיווק
Job Scopes:משרה מלאה
For more jobs and additional info about:join


Product Marketing Director

11/05/2020
שלח קורות חייםהוסף לסל
joinA company that protects crypto keys and data, removing the dependence on security hardware, and offering more control on any cloud is looking for an experienced Product Marketing Director with strong outbound capabilities and relevant technical background to lead the outbound product marketing activities for the company's products.

Key Responsibilities:
- Develop product positioning and messaging for the products.
- Produce content for educating the market on cutting edge technology and products, as well as for demonstrating industry thought leadership.
- Produce high-quality product sales tools such as white papers, product/solution briefs, presentations, and blogs.
- Participate in sales enablement and communicating the products’ value proposition to the sales team.
- Participate in customer events, as well as briefings and inquiries with industry analysts.
- Be a focal point for market intelligence, including understanding buyers’ purchase process, buying criteria and be an expert on the competition.
Job Requirements:- At least 5 years’ successful product marketing experience in enterprise software with a global company.
- Experience with B2B enterprise software products and strong technical orientation.
- Background in Product Management/Sales engineering– a major plus.
- Experience in early-stage startup – a major plus.
- Experience with encryption or data protection products – a major plus.
- Very high level of English is a must, native English speaker is highly preferred.
- Bachelor’s degree.
Required Experience:5-6 שנים
Locations:מרכז
Location:באר שבע, אשדוד, תל אביב, ראשון לציון, נתניה, חיפה, נהריה, טבריה, ירושלים
Sub Categories:בכירים כללי, מנהל/ת שיווק
Job Scopes:משרה מלאה
For more jobs and additional info about:join


Head of Performance Marketing

11/05/2020
שלח קורות חייםהוסף לסל
joinAn up-and-coming content-discovery and marketing platform is recruiting a Head of Performance Marketing. This company is backed by leading investors such as Google’s Eric Schmidt and The New York Times and has been a profitable, fast-growing startup since inception. As Head of Performance Marketing, you’ll be responsible for creating a strategy to increase their digital footprint. Together with the rest of the marketing team, you'll create a lead generation machine to help distribute content powered by AI and top technology. You will own user acquisition for a fast-growing, dynamic company. If you deeply believe in the value of high-quality content, if you are passionate about the entire digital funnel from impression to conversion to business, this is the right opportunity for you. And, as a bonus, you’ll work with the most dynamic, professional and fast-moving marketing team.

Job Responsibilities:
- Own and evolve all paid marketing activities (Linkedin, GA, partners and more).
- Create and track user conversion metrics and digital KPIs across all campaigns.
- Make data-driven decisions to improve user acquisition funnel conversion and ROI on a marketing budget.
- Look for opportunities to collaborate with partners as a way to help drive demand and generate leads.
- Implement testing methodologies to enhance the demand creation process, including response and conversion rates and multivariate testing.
Job Requirements:- 4-6 years of successful relevant experience.
- A proven expert in online marketing (e.g. campaigns, social media, ABM, lead funnel optimization, marketing analytics & technology).
- Strong experience in digital and content marketing, including email marketing campaigns, web marketing, and SEO/SEM.
- Proficiency with Marketing Automation (Marketo), and CRM software (Salesforce).
- Ability to analyze data and pipeline reports while identifying next-steps to address any gaps or weaknesses.
- Strategic thinker with the capacity to execute on a detailed level with a passion for success.
- Knowledge and experience in successful inbound marketing.
- Hands-on mentality with the desire to create an immediate impact.
Required Experience:5-6 שנים
Locations:מרכז
Location:באר שבע, אשדוד, תל אביב, ראשון לציון, נתניה, חיפה, נהריה, טבריה, ירושלים
Sub Categories:מנהל/ת שיווק, איש שיווק
Job Scopes:משרה מלאה
For more jobs and additional info about:join


SEM Team Leader

11/05/2020
שלח קורות חייםהוסף לסל
joinA leading global online company that develops simple, affordable and tailored insurance solutions for entrepreneurs and small businesses is looking to hire an SEM Team Leader to lead their in-house SEM team through impactful strategies, un-stoppable growth performance while improving their ROI, Analytics and team spirit.

The SEM team leader will play a crucial role within the Acquisition team and will be accountable for aggressive Search Engine goals in terms of purchases, product insights, testing, automation, tracking and more. As a leader, you’ll be required to drive the team into new heights and inspire the team to improve and conquer new niches by being a positive and inspiring role model.

Job Responsibilities:
- Leadership: Managing a team of SEM account managers, recruiting, training, inspiring and leading the team to meet the goals and beyond while delivering phenomenal service and experience to their customers.
- Analytics: Exceptional analytical skills and the ability to demonstrate these skills in the analysis and interpretation of raw data and information. Ongoing assessment of complex data, drawing conclusions and taking necessary actions with minimal supervision.
- Collaboration: Working in a cross-team environment where each team has its unique requirements from the SEM team. Working with Product, Creative Studio, Brand, BI, Data Science, Analysts and more.
Job Requirements:- 3+ years of SEM team management of more than 3 account managers – MUST!
- 5+ years of hands-on experience managing paid campaigns with high budgets using optimization tools and best practices – MUST!
- An excellent understanding of the search marketing landscape, Adword, BingAds and Yahoo Gemini in particular.
- Can keep up to date with market developments and identify new tactics to improve ongoing campaigns using advanced methodologies, automation, and cutting-edge strategies.
- Proven Leadership/Interpersonal, Inspiring and mentorship skills.
- Excellent verbal and written communication skills.
- Team player with a positive “can do” approach.
- Attention to detail and the ability to multitask in a deadline-driven atmosphere.
- Analytical Skills – the ability to crunch numbers and make data-driven decisions.
- Education – BA is an advantage
- Experienced with Tableau - An advantage.
- Experience in the US market – An advantage.
- Fluent spoken and written American English - native speaker is an advantage.
- Ability to multitask while tracking changes and performance daily.
- Creative thinker - Outstanding ability to think creatively, identifying and resolving problems effectively.
- Strong Microsoft Excel skills (advanced functions, pivots, macros, etc.).
Required Experience:5-6 שנים
Locations:מרכז
Location:באר שבע, אשדוד, תל אביב, ראשון לציון, נתניה, חיפה, נהריה, טבריה, ירושלים
Sub Categories:מנהל/ת שיווק
Job Scopes:משרה מלאה
For more jobs and additional info about:join


Director of Social Acquisition

11/05/2020
שלח קורות חייםהוסף לסל
joinAs Director of Social Acquisition, you will be responsible for both scaling current channels and generating new opportunities. You will bring a balance of analytical, creative, and strategic thinking to defining a marketing strategy, executing and analyzing impactful campaigns, and identifying new avenues for acquiring customers effectively. This role requires a mix of analysis, strategy, operational excellence, and collaboration, as you work with different internal and external parties. This challenging role will suit somebody who is ambitious and who thrives in a transformational environment - from strategy planning to manage internal & external relationships, product design & execution, multi-channel user acquisition campaigns, and so much more!

Job Responsibilities:
- Develop a holistic, scalable growth strategy to drive effective customer acquisition.
- Build and mentor a high-performing team of growth marketing pros.
- Represent the company and participate in various conferences and client meetings.
- Crack what makes potential consumers tick and build a performance strategy around it.
- Have a macro strategic orientation, while utilizing a hands-on approach where needed.
- Identify opportunities for innovation and experimentation; test creative strategies while rigorously supporting assumptions with data methodologies and channels.
Job Requirements:- 4+ years working in Online Performance Marketing, experience with Media Buying - an advantage.
- Deep understanding and experience working with Video, Facebook, and CPI.
- Business and Strategic thinking.
- Proven record in launching new campaigns from scratch.
- Exceptional analytical abilities as well as emotional intelligence.
- Comfortable crunching large numbers and working with statistics.
- A true executioner – strong ability to motivate and push forward to meet targets.
- Entrepreneurial approach; self-motivated and innovative, with a high degree of personal ownership.
Required Experience:3-4 שנים
Locations:מרכז
Location:באר שבע, אשדוד, תל אביב, ראשון לציון, נתניה, חיפה, נהריה, טבריה, ירושלים
Sub Categories:מנהל/ת שיווק, איש שיווק, אנליסט שיווק
Job Scopes:משרה מלאה
For more jobs and additional info about:join


Philanthropic foundation for of Palestinians

10/05/2020
שלח קורות חייםהוסף לסל
GFOA philanthropic foundation interested in granting scholarships to Arabs in academia is hiring Israeli Arabs and Arabic-speaking Israelis to represent the foundation in Israel
Requirements: Roles and required skills:
1. Developing a work plane
2. Locating potential scholarship recipients
3. Finding suitable consultants
4. Budget planning and management
5. Familiarity with online work methods, including segmented searches and setting up a campaign to identify and recruit potential candidates via social networks such as Facebook and Linkedin.
6. Holding business meetings
7. Capable of faithfully presenting the foundation and its vision
8. Goal-oriented
9. Reliability and commitment.
Job Requirements:Pre-requisites-
BA: Required
Experience in one or more of the following fields: Sales, HR, Philanthropy.
Israeli-Arabs or Arabic-speaking israelis
Spoken English, Arabic, and Hebrew
Required Experience:5-6 שנים
Locations:מרכז, שרון, שפלה, ירושלים, צפון, דרום, יהודה ושומרון
Location:תל אביב
Sub Categories:מנהל/ת שיווק, איש שיווק, מנהל מותג
Job Scopes:משרה חלקית
For more jobs and additional info about:GFO


מנהל/ת מותג מגזרים לאגף השיווק (החלפה לחל"ד)

10/05/2020
הגש/י מועמדות
תנובהבנייה והוצאה לפועל של תכנית שיווקית מפורטת למגזר הערבי הכוללת: מוצרים ייעודיים, מהלכים שיווקיים רוחביים, תכנון וניהול מהלכי ההשקה, ניהול התקשורת השיווקית (לרבות פרסום ודיגיטל) ותקציב השיווק.
ניתוח דו"חות, ניתוחים עסקיים, ומעקב שוטף אחר ביצועי המותגים, המתחרים, המהלכים והמכר.
קשר שוטף מול גורמים פנימיים: יחידות עסקיות בחטיבת השיווק, חטיבת המכירות, שרשרת אספקה, יחידת המחקר ויחידת תקשורת שיווקית.
קשר שוטף מול גורמים חיצוניים: משרד הפרסום, משרדי עיצוב, יח"צ וקד"מ.
משרה זמנית כהחלפה לחל"ד (כ 6 חודשים).
דרישות התפקיד:תואר ראשון - חובה (תואר שני- יתרון).
ניסיון של שנה לפחות כמנהל/ת מותג בחברת מוצרי צריכה - חובה.
ניסיון בדיגיטל - חובה.
ניסיון בתפקיד שיווקי לחברה הערבית - יתרון משמעותי.
יכולת ניתוח גבוהה והבנה מספרית.
יצירתיות ויוזמה.
יכולת הובלה וניהול מספר פרויקטים במקביל.
שנות נסיון:1-2 שנים
איזורים:מרכז, שרון
מיקום המשרה:פתח תקווה
תחומים:מנהל מותג, מנהל/ת שיווק
היקף המשרה:משרה מלאה
משרות נוספות וכל מה שצריך לדעת על:תנובה


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