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Product Marketing Director

07/07/2020
שלח קורות חייםהוסף לסל
A company that protects crypto keys and data, removing the dependence on security hardware, and offering more control on any cloud is looking for an experienced Product Marketing Director with strong outbound capabilities and relevant technical background to lead the outbound product marketing activities for the company's products.

Key Responsibilities:
- Develop product positioning and messaging for the products.
- Produce content for educating the market on cutting edge technology and products, as well as for demonstrating industry thought leadership.
- Produce high-quality product sales tools such as white papers, product/solution briefs, presentations, and blogs.
- Participate in sales enablement and communicating the products’ value proposition to the sales team.
- Participate in customer events, as well as briefings and inquiries with industry analysts.
- Be a focal point for market intelligence, including understanding buyers’ purchase process, buying criteria and be an expert on the competition.
Job Requirements:- At least 5 years’ successful product marketing experience in enterprise software with a global company.
- Experience with B2B enterprise software products and strong technical orientation.
- Background in Product Management/Sales engineering– a major plus.
- Experience in early-stage startup – a major plus.
- Experience with encryption or data protection products – a major plus.
- Very high level of English is a must, native English speaker is highly preferred.
- Bachelor’s degree.
Required Experience:5-6 שנים
Locations:מרכז
Location:באר שבע, אשדוד, תל אביב, ראשון לציון, נתניה, חיפה, נהריה, טבריה, ירושלים
Sub Categories:בכירים כללי, מנהל/ת שיווק
Job Scopes:משרה מלאה

Head Of Business Analytics

07/07/2020
שלח קורות חייםהוסף לסל
A fast-growing start-up company with a super popular and useful product is looking to hire a professional Head Of Business Analytics to their team.

Reporting to Chief Revenue Officer, you will be leading the performance analysis of the Revenue division. Analyzing the division’s performance includes comparing intended outcomes with actual outcomes, evaluating quality controls to see how effective they are and identifying errors. You will also communicate these evaluations to the division and senior management.

Job Responsibilities:
- Define, design, develop and execute the division analytics strategy and solutions to improve optimization and mitigate risks.
- Detailed mapping and definition of soft and hard KPIs.
- Defining, building and optimizing multi-channel attribution acquisition, retention and churn models building and optimization.
- Work with the BI department and business unit managers.
- On-going deep data analysis to identify core insights, trends, problems and opportunities due to externalities and internalities.
- Communicate and sync analysis insights and reporting methodologies throughout the division.
- Improve operational efficiency by providing insight into the operations of a business to become more profitable.
- Manage a team of analysts to capture analysis requirements and present final analysis to stakeholders and management.
- Provide insights regarding interfaces between the customer, product and marketing.
Job Requirements:- At least 3 years’ experience as a marketing performance analyst in a global online B2B / B2C company. Experience working in online SaaS companies – a strong advantage.
- B.A or higher degree in economics, statistics, industrial engineering or relevant field.
- Developed or optimized marketing attribution models and LTV models
Highly communicative verbal and written.
- High proficiency in English.
- Extract & manipulate data using powerful analytical software and applications to prepare reports and evaluate outcomes (e.g. Looker, SPSS, Google Analytics 360).
- Proven ability to analyze financial and other data, including revenue, marketing performance reports, and SDRs performance reports.
Required Experience:3-4 שנים
Locations:מרכז
Location:באר שבע, אשדוד, תל אביב, ראשון לציון, נתניה, חיפה, נהריה, טבריה, ירושלים
Sub Categories:מנהל פיתוח עסקי, בכירים כללי
Job Scopes:משרה מלאה

VP Clients

07/07/2020
שלח קורות חייםהוסף לסל
A startup fusing cutting edge technology with marketing solutions to change the way that businesses and organizations communicate with their customers is looking for a VP of Client Sucess to serve as a strong link.

Job Responsibilities:
- Bring together clients and customers from the local and global marketplace.
- Work with clients directly on all levels: technical, business, support, and product, including providing added value through training and webinars.
- Create and execute operational plans to drive the business goals, leveraging strategies and tactics across all necessary functions, including Customer Success, Support Engineering, Sales and Product, and Engineering.
- Serve as an escalation point for customer issues to ensure they are resolved quickly.
- Ensure Customer feedback is communicated internally to enable ongoing improvement of company's products and services.
- Understand the market trends and always keep up-to-date with the latest news and developments impacting the industry.
Job Requirements:- 3+ years experience leading a SaaS CSM team, including team leaders.
- 5+ years of B2B Customer Success experience.
- English mother tongue level, additional languages are a big advantage.
- A jack of all trades - a motivational leader, mentor, and a damn good executer!
- Highly customer-focused and oriented.
- Strong analytical, technical skills and strategic thinking.
- Exceptional writing, communication and presentation skills.
- Perfect organizational, project management, and time management skills.
Required Experience:5-6 שנים
Locations:מרכז
Location:באר שבע, אשדוד, תל אביב, ראשון לציון, נתניה, חיפה, נהריה, טבריה, ירושלים
Sub Categories:בכירים כללי
Job Scopes:משרה מלאה

Marketing Director

07/07/2020
שלח קורות חייםהוסף לסל
A Customer engagement leader is looking for an experienced Director of Marketing to lead marketing strategy and operations for its revolutionary customer intelligence and marketing automation platform.

Job Responsibilities:
- Own the company's end-to-end strategic positioning, branding, and global marketing activities.
- Translate the broader strategy into industry-leading marketing campaigns.
- Grow and manage a team of highly skilled marketers and oversee all aspects of the marketing operations and strategy.
- Own and drive marketing KPIs, including sales pipeline and revenue generation.
- Lead multi-channel marketing campaigns including paid, owned, and earned media.
- Partner with our cross-functional teams to build plans and deliver on content and collateral necessary to achieve our sales targets and align to company messaging and product positioning.
- Oversee all marketing communications, content, and plans for industry trade shows and events.
Job Requirements:- 5+ years experience as Director/VP in global marketing for SaaS B2B technology organizations with a substantial budget and management of teams, vendors and providers.
- Native English- A MUST.
- Proven track record of successfully launching and scaling marketing campaigns cost-effectively with clear ROI focused metrics.
- Experience in overseeing lead generation efforts, including paid, owned and earned media.
- Experience working with mobile consumer brands and large enterprise clients.
- Experience building messaging and brand identity for a high tech company.
- Comfortable working in small teams in a fast-changing environment.
- Exceptional written and verbal communication skills.
- Bachelor degree required; MBA highly preferred.
Required Experience:5-6 שנים
Locations:מרכז
Location:באר שבע, אשדוד, תל אביב, ראשון לציון, נתניה, חיפה, נהריה, טבריה, ירושלים
Sub Categories:מנהל/ת שיווק
Job Scopes:משרה מלאה

Director of Business Development & Growth

07/07/2020
שלח קורות חייםהוסף לסל
A fast-paced, high-growth venture-backed start-up, is looking for a Director of Business Development, Growth to join their growing Publisher Sales Team. Based in Tel Aviv, this position offers a unique opportunity for an experienced Publisher Sales or a Business Development Professional to lead a growing team meant to expand the business across the European Market.

Job Responsibilities:
- Lead a growing sales team of Business Development Professionals.
- Develop a sales strategy and business plan for generating revenue through mid-tier and premium publishers and websites, as well as media owners/platforms throughout Europe.
- Attend Conferences, host online, phone and in-person pitches and presentations.
- Maintain in-depth knowledge of the competitive landscape and market trends whilst providing product feedback.
- Collaboration with Product, Account Management and Ad-Operations groups to develop new advertising formats and introduce these to the publishing market.
- Directly cultivate relationships with large European digital publishers, audience owners, and media companies. Interactions will be based on calls, meetings, event participation (the role requires a 10% travel).
- Contribute to special projects and company strategic initiatives.
Job Requirements:- 8+ years of experience in the ad-tech industry preferably leading a team in publisher sales, business development or other sales positions with a focus on selling to publishers.
- Understanding of common ad-server implementations, programmatic video, and advertising products.
- Fundamental understanding of the programmatic ecosystem, publisher landscape, and the online advertising industry.
- A network of digital publishers, direct connection to high trafficked entities.
- Entrepreneurial, self-motivated, goal and target-oriented executor
Strong communication skills and familiarity with the media buying jargon.
- Previous experience and an entrepreneurial spirit that will allow you to quickly get up to speed on the company's products and begin generating revenue.
- A strong desire to learn and adapt in an ever-changing industry
Self-starter that desires to be a key contributor and strong team player.
Required Experience:7 שנים ומעלה
Locations:מרכז
Location:באר שבע, אשדוד, תל אביב, ראשון לציון, נתניה, חיפה, נהריה, טבריה, ירושלים
Sub Categories:מנהל פיתוח עסקי, בכירים כללי, מנהל/ת מכירות
Job Scopes:משרה מלאה

Director of Product Marketing

07/07/2020
שלח קורות חייםהוסף לסל
A fast-growing start-up company with a super popular and useful product is looking to hire a talented and experienced Director of Product Marketing.
In this role, you will be responsible for building and establishing the product marketing field in the company and get the opportunity to work side by side with the product team and to make a difference.

Job Responsibilities:
- Develop product positioning and messaging based on market research and data analysis.
- Craft a consistent and compelling narrative across channels, maintaining strong messaging hierarchy.
- Build a roadmap of ongoing, cross-channel communication, strategic marketing initiatives at a product line level.
- Partner with Creative and Marketing to ensure proper product representation in brand campaigns.
- Define go-to-market strategies for new product features and streamline the announcement process.
- Partner with the Product team to help prioritize product development based on customer and market research.
- Draw on qualitative and quantitative insights to understand product adoption, usage, and retention across customer segments.
- Drive competitive analysis & customer research to define opportunities and understand key customer segments.
- Maximize the potential of new & existing users.
Job Requirements:- At least 3 years as a Senior Product Marketing Manager (SaaS company experience preferred).
- Demonstrated success in a product marketing role.
- Excellent written and verbal communication skills in English.
- Ability to translate complex concepts into simple, clear and intuitive language.
- Strong project management abilities to plan and execute complex cross-functional initiatives.
- “Can-do” and hands-on mentality, growth mindset, adaptability, and a drive for continuous improvement.
- Strong analytical skills, ability to identify early trends and solve problems quickly.
Required Experience:3-4 שנים
Locations:מרכז
Location:באר שבע, אשדוד, תל אביב, ראשון לציון, נתניה, חיפה, נהריה, טבריה, ירושלים
Sub Categories:מנהל/ת שיווק
Job Scopes:משרה מלאה

Director of CRM

07/07/2020
שלח קורות חייםהוסף לסל
A global giant in its industry with over 800 employees, is looking for an inspirational leader, a manager, an experienced marketing professional to lead their global fast-growing CRM team.

• Design and execute a comprehensive CRM strategy, driving the funnel from the moment new leads are generated, through sign up, conversion to first activity, retention, upsell and win-back, maximizing the lifetime value of every single customer.
• Deepen their relationship with new and existing customers, promoting additional services and educating them on how to benefit more from what the company can offer them – create wise educational campaigns for our customers to see clearly ‘what’s in it for them’ at every step of their lifecycle.
• Manage CRM funnels and segmentation to allow for more personalized, targeted communication.
• Build a worldwide lead nurturing strategy to optimize the conversion of leads into customers, working closely with sales and customer success teams to make it a joint effort and success.
• Manage the customer contact strategy via multiple channels including email, SMS, in-application messaging, push notifications and more.
• Assessing new tools and capabilities to ensure the use of the best technologies and strategies to deliver the results.
• Lead localized marketing strategies to increase success within specific countries and verticals, aligning with leadership within countries and business lines.
• Develop and define strong monitoring capabilities and KPIs to measure the performance of marketing activities, converting data into actionable insights for marketing.
• Develop frameworks (such as segmentation and KPIs) to align product, marketing and data teams with retention objectives.
• Build and maintain a test and learn roadmap to continually optimize the performance of all customers lifecycle marketing activities.
• Lead the CRM department, currently including 4 teams, 15 people (marketing data developers, email marketing managers, CRM managers, and analysts) in achieving aggressive targets and creating constant value.
• Build strong working relations with teams outside of marketing including Sales, Customer Success, Partnerships, R&D, Data, Product and Operations to improve business processes.
Job Requirements:• Bachelor's degree.
• 8+ years of experience in marketing with a focus on CRM in a high-growth global company with a strong background in customer conversion and retention, and campaign management/marketing automation tools.
• Strong business-oriented thinking combined with a technical approach.
• Top-notch leader with strong communication skills, experience managing a sizable global team, with a strong work ethic who can inspire others to go the extra mile.
• Strong data analysis skills and ability to focus sharply on driving incremental value, as a ‘way of thinking’.
• Excellent written and verbal communication skills in English.
• Comfortable operating in a fast-paced and self-driven environment.
• Ability to take direction, work under pressure, build great relationships with colleagues Across functions and always remain exceptionally well organized.
• Strong organizational and time-management skills, with ability to multi-task and meet tight deadlines.
• Motivated by working in an informal, entrepreneurial, roll-up-the-sleeves culture.
Required Experience:7 שנים ומעלה
Locations:מרכז
Location:באר שבע, אשדוד, תל אביב, ראשון לציון, נתניה, חיפה, נהריה, טבריה, ירושלים
Sub Categories:בכירים כללי
Job Scopes:משרה מלאה

Head Of Video

07/07/2020
שלח קורות חייםהוסף לסל
A great company that specializes in the planning and buying of digital media across a variety of channels is looking for an experienced and dynamic Head Of Video to continue their growth and success!

Job Responsibilities:
-Lead and mentor a team of Video Account Managers.
-Participate in building ROI-based tools to increase productivity.
-Learn and implement new platforms for profitability.
-Hands-on campaign management- expert level.
-Ability to develop new buying tactics and commercial methodologies.
Job Requirements:- At least 1-year experience in Video Campaign/Account Management- A MUST!
- At least 2 years of experience in the online marketing industry - A MUST!
- Experience with CedatoLKQDSpringServe- or any other video ad server- A MUST!
Technological knowledge and experience with macros, parameters, and tags- A MUST!
- A wide understanding of the industry’s needs and challenges.
Proficiency in Microsoft Excel.
- Fluent English.
- High technical and campaign management skills.
- Great team management skills.
- Highly motivated, independent and success-driven.
Required Experience:3-4 שנים
Locations:מרכז
Location:באר שבע, אשדוד, תל אביב, ראשון לציון, נתניה, חיפה, נהריה, טבריה, ירושלים
Sub Categories:מנהל מדיה
Job Scopes:משרה מלאה

VP Marketing

07/07/2020
שלח קורות חייםהוסף לסל
A unique, leading Tech-SAAS startup, well funded (~60M$) operating in over 50 countries, 200 Employees and located in Tel Aviv is looking for a VP Marketing.

Job Responsibilities:
- Own the company’s end-to-end strategic positioning, branding, and global marketing activities.
- Translate the broader strategy into industry-leading marketing campaigns.
- Manage a team of highly skilled marketers and oversee all aspects of the marketing operations and strategy.
- Own and drive marketing KPIs, including sales pipeline and revenue generation.
- Lead multi-channel marketing campaigns including paid, owned, and earned media.
- Partner with our cross-functional teams to build plans and deliver on content and collateral necessary to achieve our sales targets and align to company messaging and product positioning.
- Oversee all marketing communications, content, and plans for industry trade shows and events
Job Requirements:- 10+ years experience as Director/VP in global marketing for SaaS B2B technology organizations with a substantial budget and management of teams, vendors and providers.
- Native English- A MUST.
- Proven track record of successfully launching and scaling marketing campaigns cost-effectively with clear ROI focused metrics.
- Experience in overseeing lead generation efforts, including paid, owned and earned media.
- Experience working with large enterprise customers
- Experience building messaging and brand identity for a high tech company.
- Exceptional written and verbal communication skills.
- Bachelor degree required; MBA highly preferred.
Required Experience:7 שנים ומעלה
Locations:מרכז
Location:באר שבע, אשדוד, תל אביב, ראשון לציון, נתניה, חיפה, נהריה, טבריה, ירושלים
Sub Categories:סמנכ"ל שיווק
Job Scopes:משרה מלאה

SEM Team Leader

07/07/2020
שלח קורות חייםהוסף לסל
A leading global online company that develops simple, affordable and tailored insurance solutions for entrepreneurs and small businesses is looking to hire an SEM Team Leader to lead their in-house SEM team through impactful strategies, un-stoppable growth performance while improving their ROI, Analytics and team spirit.

The SEM team leader will play a crucial role within the Acquisition team and will be accountable for aggressive Search Engine goals in terms of purchases, product insights, testing, automation, tracking and more. As a leader, you’ll be required to drive the team into new heights and inspire the team to improve and conquer new niches by being a positive and inspiring role model.

Job Responsibilities:
- Leadership: Managing a team of SEM account managers, recruiting, training, inspiring and leading the team to meet the goals and beyond while delivering phenomenal service and experience to their customers.
- Analytics: Exceptional analytical skills and the ability to demonstrate these skills in the analysis and interpretation of raw data and information. Ongoing assessment of complex data, drawing conclusions and taking necessary actions with minimal supervision.
- Collaboration: Working in a cross-team environment where each team has its unique requirements from the SEM team. Working with Product, Creative Studio, Brand, BI, Data Science, Analysts and more.
Job Requirements:- 3+ years of SEM team management of more than 3 account managers – MUST!
- 5+ years of hands-on experience managing paid campaigns with high budgets using optimization tools and best practices – MUST!
- An excellent understanding of the search marketing landscape, Adword, BingAds and Yahoo Gemini in particular.
- Can keep up to date with market developments and identify new tactics to improve ongoing campaigns using advanced methodologies, automation, and cutting-edge strategies.
- Proven Leadership/Interpersonal, Inspiring and mentorship skills.
- Excellent verbal and written communication skills.
- Team player with a positive “can do” approach.
- Attention to detail and the ability to multitask in a deadline-driven atmosphere.
- Analytical Skills – the ability to crunch numbers and make data-driven decisions.
- Education – BA is an advantage
- Experienced with Tableau - An advantage.
- Experience in the US market – An advantage.
- Fluent spoken and written American English - native speaker is an advantage.
- Ability to multitask while tracking changes and performance daily.
- Creative thinker - Outstanding ability to think creatively, identifying and resolving problems effectively.
- Strong Microsoft Excel skills (advanced functions, pivots, macros, etc.).
Required Experience:5-6 שנים
Locations:מרכז
Location:באר שבע, אשדוד, תל אביב, ראשון לציון, נתניה, חיפה, נהריה, טבריה, ירושלים
Sub Categories:מנהל/ת שיווק
Job Scopes:משרה מלאה
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