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- חסוי -
A global trading media company is looking after VP Marketing/Head Of Marketing to lead us through our next wave of growth as an innovated, trusted, reliable leader in Identity Management.
Direct management of the marketing department
Develop and implement a cohesive marketing plan
Increase brand awareness
Set current and long-term goals for internal teams
Build relationships with media and stakeholders through creative PR strategies
Monitor all marketing campaigns and improve them when necessary
Prioritize marketing projects and allocate resources accordingly
Prepare regular reports and presentations on marketing metrics
Conduct market analysis to identify challenges and opportunities for growth
Define and improve the Sales Funnel and Conversion Rate
Track competitors’ activities
Develop the company’s affiliate network
Minimum 2 years experience managing the marketing activities of an online company.
Proven work experience as a VP of Marketing, Marketing Director or other senior role.
Demonstrable experience designing and implementing successful marketing campaigns.
Solid knowledge of SEO, web analytics and Google Adwords.
Strong analytical and project management skills.
Background in the finance/investment world- advantage.
English- high level (read and write)
Other languages- advantage