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High Tech Company
We are looking for a marketing director to join our team in Israel and lead our global marketing activities, reporting to CEO
The marketing manager will collaborate cross-functionally: sales, Product, R&D teams to drive awareness and better performance
"Lead global marketing strategy and planning
"Prepare and manage an annual marketing plan & budget
" Create, execute and maintain digital marketing campaigns (web, social, google)
"Grow new leads, including marketing-qualified leads, by converting site traffic through calls-to-action, landing pages, and lead generation activities.
"Track, measure, and analyze all outreach initiatives, providing and implementing improvement suggestions.
"Help create high quality marketing and communications content for various marketing channels (including blog posts, whitepapers, reports, webinars, podcasts, infographics, etc.).
" Hands-on experience with events management - both offline and online
"Creating appropriate materials for different audiences
"Initiate employer branding activities
"BA/BS degree or equivalent working experience.
"8+ years of experience in B2B marketing - tech company & startup
"Native English speaker with excellent written and verbal communication skills
"Prefer working in a collaborative, cross-team capacity. This role requires you to work across functions and departments.
"Experience managing paid marketing campaigns, including paid search (Google AdWords), retargeting, social network advertising (Facebook, LinkedIn, Twitter and more).
"Wordpress CMS- Website analytics experience
" Strong communication and interpersonal skills, a team player
"The ability to work and thrive in a fast-paced, rapidly changing work environment.
"Experience in the automotive industry - An advantage