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We are looking for an exceptional Marketing Director to help grow CommIT, a Hi-Tech services company based in the center of Israel with more than 1000 customers globally.
This is a highly influential position that involves both high-level managerial responsibilities and strategic leadership, aiming to develop and implement creative marketing initiatives, projects and campaigns.
You will be working with internal and external professionals to scope, develop, and execute ongoing marketing initiatives, drive change, make metric-driven marketing decisions, and achieve quantifiable business results.
The ideal candidate will have the right combination of self-drive, intelligence, creativity to initiate out of the box ideas, hands on experience in social and digital campaigns management, and the ability to get things done.
• Provide strategic leadership and creative thinking tied to the analysis of marketing trends and the identification of new opportunities that will drive growth.
• Develop and implement a cohesive annual marketing plan to increase brand awareness, customer acquisition and retention through webinars, gated content, etc., to capture net new leads.
• Manage digital and social campaigns alongside our business units.
• Hands on creation of various content elements of marketing collateral and digital campaigns.
• Regular presales involvement with customer sales cycles and account management.
• Collaboration with sales leadership and support for company/buyer persona segmentation.
• Manage and optimize lead management including lead scoring, lead routing and efficient handover processes to the sales team.
• Provide ongoing reporting on key performance metrics for executive leadership.
• Budget ownership and strategic planning.
• 5+ years of experience in a marketing managerial role at a hyper-growth company.
• 5+ years of progressively increasing experience in online marketing - preferably in customer engagement and retention, inbound and outbound marketing of hi tech-related products or services.
• Experience in working within global hi-tech industries.
• Experience in marketing to Israel and globally.
· Experience with customer marketing (ABM, testimonials, case studies, client-facing)
· Experience in CRM-based campaign management oversight
• Analytical and results-driven orientation with an exceptional track record of developing profitable engagement marketing programs.
• Holds an operative and proactive approach (project and vendor management)
• Creative, out-of-the-box thinker
• English – at mother-tongue level
* משרה זו פונה לנשים וגברים כאחד.
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